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FAQ - PRIVACY POLICY
PRIVACY POLICY
- using CELINE's website(s) (www.celine.com);
- subscribed to the newsletter;
- subscribed to CELINE's social media profiles;
- in-store and e-commerce customers;
- in-store and e-commerce prospect.
- Allow CELINE sales advisors to recognize you and provide you with privileged assistance during your visits to stores worldwide;
- Better understand your needs and preferences in order to build your customer profile and share it with all CELINE stores and entities (including those located outside the European Union) to offer you a personalized and consistent welcome worldwide.
- Enhance your online experience by personalizing content display according to your browsing preferences;
- Personalize communications;
- Deliver targeted offers on CELINE websites or other partner platforms.
- Create and manage your customer account;
- Ensure your participation in CELINE's personalized and exclusive services;
- Manage your requests and inquiries, including scheduling your appointments with a CELINE sales advisor;
- Execute the transaction and track your order;
- Provide legal or administrative documentation related to the contract (such as purchase invoices and order confirmation emails).
- Manage and optimize its customer relationships by maintaining a centralized database of customers and prospects;
- Proactively manage the follow-up of the commercial relationship;
- Handle requests related to after-sales service;
Last updated date: September 11th 2026
You can print out the full text of our Confidentiality and Data Protection Policy from your browser by pressing on CTRL+P in Windows and Linux or ⌘+P in Mac OS.
1. General information
1.1 Data controller
The personal data processing described in this Privacy Policy is carried out by CELINE SA, a public limited company with capital of €2,802,576.00, registered on the Paris Trade and Companies Register under the number 572 034 361. The global headquarter is located 16 rue Vivienne, 75002 PARIS. (hereinafter "CELINE" publishing the website and thus holding the status of "Data Controller").
However, when you make a purchase in a store outside of France, the CELINE store where you place your orders and/or make your purchases is solely responsible for the processing carried out for the purposes of managing transactions and billing associated with your purchases.
1.2 Who is concerned by this personal data processing?
Any CELINE customer or prospect, including any person:
Hereinafter ("YOU")
In accordance with applicable laws, we do not target or collect data from children who have not reached the legal age for digital consent in their country.
2. Processing, legal basis & puroposes
As part of its operations, CELINE processes your personal data for various purposes based on appropriate legal grounds (such as consent, the performance of a contract, legitimate interests, or legal obligations).
Once these purposes have been achieved and the applicable retention periods have expired, the data is anonymized.
2.1 Processing based on consent
|
Processing |
Purpose |
Duration |
|
Direct Marketing and Communications |
To inform you about CELINE news, exclusive offers, and events (newsletters, invitations, and other publications) through your selected communication channels (mail, email, phone, SMS, or instant messaging applications such as WhatsApp, Kakao, etc.).
|
3 years after the prospect’s last activity. |
|
Personalization, Profiling, and Clienteling
|
As part of personalized and exclusive services and communications, CELINE processes your personal data in order to: |
6 years after the last purchase. |
|
Cookies and Other Tracking Technologies for Targeted Advertising and Content Personalization:
|
CELINE places tracking tools on your device when you browse CELINE websites (cookies) and emails (pixels) in order to: |
13 months. |
|
Login and Registration via Third-Party Services |
By registering or logging into your CELINE customer account via one of your social media accounts (e.g., Google, Facebook, Apple), you consent to the sharing of your profile information with CELINE. The type of information shared depends on the settings you have selected on your social media account and the privacy policy applied by that social media, accessible from its website and/or mobile application. |
6 years after the last customer purchase
3 years after the prospect’s last activity. |
|
Virtual Try-On Experience |
When you access a virtual try-on session on the CELINE website, your real-time image is processed by our provider's virtual try-on technology solely for the purpose of enabling you to virtually try on selected CELINE products. Your real-time image remains on the device you are using to access the virtual try-on session and is not collected, retained, or stored by CELINE or its provider. |
No retention |
2.2 Processing based on contratual relationship
|
Processing |
Purpose |
Duration |
|
Customer account management |
As part of its operations, CELINE strives to maintain a privileged relationship with its customers and prospects. As such, CELINE processes your personal data to: |
6 years after the customer’s last activity. 3 years after the prospect’s last activity. |
|
Management of Purchases, Orders, and Associated Services
|
In accordance with the General Terms and Conditions of Sale, CELINE processes your data to: |
6 years after the customer’s last activity. 6 months after the visitor/guest’s purchase. |
2.3 Processing based on CELINE's legitimate interest
|
Processing |
Purpose |
Duration |
|
Customer Relationship management |
As part of its operations and for its legitimate business interests, CELINE processes your data in order to: |
6 years after the customer’s last activity. |
|
Service Performance and Quality Assessment
|
To maintain and improve service quality, CELINE processes your data to conduct satisfaction surveys, market research, and analyses to better understand customer expectations. |
6 years after the customer's last activity.
3 years after the prospect's last activity. |
|
Fraud Prevention and Payment Incident Management |
As part of online fraud prevention, information regarding your order and the device used to place it (such as the operating system, device location, use of a proxy, etc.) is collected automatically and used to analyze your transactions for fraud detection and payment default prevention. This information may be transmitted to our payment service provider and any third party authorized by law solely for the purpose of verifying your identity, the validity of the order, the payment method used, and the intended delivery.
You may object at any time according to the procedures specified in the Cookie Policy. However, if you refuse our use of cookies for transaction security purposes, your order cannot be validated automatically and will be subject to manual review. Proof of identity may be requested to validate your order. |
6 years from the sale. |
|
Video surveillance |
CELINE boutiques are equipped with video surveillance systems to ensure the safety and security of individuals (clients and staff) and property, as well as to prevent malicious acts, theft, and fraud. |
Retention period varies by location (please refer to the notices displayed in-store). |
|
Legal Defense / Defense of Right |
In the event of pre-litigation or litigation proceedings, or any other dispute, CELINE may process your data to establish, exercise, or defend its legal rights. |
5 years following the closure of the proceedings. |
|
Customer Service Call Recording |
If you contact an advisor by phone, the conversation may be recorded to ensure service quality. You will be informed by the message broadcast during your wait. |
6 months |
2.4 Processing based on CELINE's legal obligations
|
Processing |
Purpose |
Duration |
|
Accounting |
CELINE processes your data to comply with its accounting, tax, and customs obligations. |
In accordance with statutory accounting and financial retention requirements. |
|
Communication to competent authorities
|
CELINE may be required to communicate your data to the competent authorities in the context of administrative, criminal, or tax investigations. |
Duration of the administrative investigations. |
|
AML (Anti-money laundering) and international Sanctions |
CELINE processes your data to comply with legal obligations regarding the fight against money laundering and the financing of terrorism (AML-CFT), as well as to comply with regulatory requirements relating to international sanctions. |
6 years after the customer's last activity. |
3. Data processed
As Data Controller, CELINE may process the following personal data:
• Identification data (e.g., vlast name, first name, date of birth, nationality, etc.);
• Data relating to your relationship with CELINE (e.g., your purchase history, your complaints, etc.);
• Contact and communication data (e.g., postal address, phone number, email address, social media handles, preferred language, etc.);
• Transactional data (e.g., items selected, delivery and billing addresses, payment method details, etc.);
• Connection and technical data (e.g., IP address, device type, browsing history);
• Location data (e.g., place of residence, selected country, etc.).
Data fields that are strictly necessary for CELINE to fulfill the purposes described above are marked with an asterisk. If you do not provide this information, CELINE will not be able to process your request.
4. Recipients of your personal data
Your personal data is processed by CELINE. It will not be transferred or made accessible to any third party, subject to:
(i) CELINE’s affiliates;
(ii) CELINE’s subcontractors and service providers, and;
(iii) any restructuring of CELINE, including total or partial sale of assets, merger, acquisition, spin-off, and more generally any reorganization operation to ensure service continuity.
Your personal data is accessible to authorized personnel acting on behalf of CELINE in CELINE stores and entities with whom you interact, as well as to the customer relations and commercial animation teams located in France or in CELINE entities abroad.
Through them, subject to your consent, you may receive information about CELINE's offers, news, and events in France and abroad.
5. Transfer of your data outside the European Union
Your personal data is transferred to CELINE stores, CELINE entities, and service providers located outside the European Economic Area, in countries whose data protection laws differ from those applicable within the European Economic Area.
These transfers are made to respond to your requests and to ensure the same level of service in all stores with which you may interact.
They are carried out with appropriate safeguards to ensure a sufficient level of protection for privacy and fundamental rights, including the signing of standard contractual clauses adopted by the European Commission.
6. Exercising your rights
6.1 Your rights
You have the right to access your personal data, as well as to request the rectification or deletion of data that proves to be inaccurate.
If applicable, you must ensure that you provide CELINE with updates or changes to information concerning you, including your postal and/or email address, to enable CELINE to ship your orders to the correct address and to contact you regarding them if necessary.
RIGHT TO ERASURE: You may request the deletion of your personal data. Please note: In the context of certain processing activities, such as those based on legal obligations or legitimate interests, CELINE may be required to deny your erasure requests.
RIGHT TO OBJECT AND RIGHT TO RESTRICTION: You may object to the processing of your personal data or request the restriction of such processing, except where the processing is necessary for the management of ongoing services.
RIGHT TO WITHDRAW CONSENT: Where the processing of your data is based on your consent, you have the right to withdraw your consent at any time.
RIGHT TO DATA PORTABILITY: You may also exercise your right to data portability (i.e., to receive the personal data concerning you that you have provided to CELINE directly based on consent or a contract concluded with CELINE, in a structured, commonly used, and machine-readable format) which are processed by automated means.
POST-MORTEM DIRECTIVES: You have the right to define instructions regarding the retention, deletion, and communication of your personal data after your death, and to modify these directives at any time.
6.2 Modalities for exercising rights
These rights may be exercised directly with CELINE according to the terms set out in the contact section “Contact Us”. CELINE may ask you to prove your identity by any means.
You can contact CELINE's Data Protection Officer at any time:
• by email at the following address: dataprotection@celine.fr
• by mail addressed to:
CELINE Data Protection Officer,
16 rue Vivienne, 75002 Paris.
If you have a CELINE customer account, you can directly access the data contained in your online account and rectify/delete it if necessary, as well as your transaction history and your commercial prospecting preferences.
6.3 Right to lodge a complaint to the Data Protection authority
If you are dissatisfied with how CELINE collects and processes your personal data, you may lodge a complaint with the CNIL by visiting https://www.cnil.fr/fr/plaintes/ or by writing to the following address:
3 place de Fontenoy, TSA 80715, 75334 Paris Cedex 07, France
If you are a resident of another European Union country, you may lodge a complaint with the data protection supervisory authority having jurisdiction over your place of main residence, or the place where you transacted with CELINE.